Retail Fuel Stations
Fuel your brand with dependable wholesale supply
On-time deliveries that keep your pumps profitable
Fuel station success comes down to trust, reliability, and brand strength. That’s why station owners and operators across Wisconsin choose us as their supply partner. With us, retail stations get more than supply — they get a partner who delivers brand strength, premium fuel solutions, and reliable service that keeps customers coming back. Add filtration, tank maintenance coordination, and reliable scheduling to protect your brand and keep customers fueling with confidence.
Explore the pump-ready fuels and fluids that keep your customers moving smoothly →
Customized for your station
Carefully selected by our experts, this product bundle is designed to help you get started with Wolf and fuel your fuel station for success.
Not seeing what you’re looking for? Contact us, we can help you find it →
Ancillary Fluids & Products
Diesel Exhaust Fluid (DEF)
Fuel and DEF planning for your station
Focus on high-quality customer service. We’ll take care of the fuel & DEF.
bp, Citgo & Unbranded Fuel
From gasoline and unleaded ethanol to on-road and off-road diesel—we have you covered
Power your drive with the fuel you trust, the choice you want, and the service you deserve. Choose the brands you know and trust — bp and Citgo deliver the performance and protection your vehicle needs, while our unbranded fuel offers reliable quality at a price that works for you. Proudly serving our community since 1941, we combine dependable fuel with friendly, local service to keep drivers moving every day.
Portable DEF Tanks: Delivery & Storage
Truck drivers and diesel vehicle owners expect DEF at the pump — and if your station doesn’t offer it, they’ll find one that does. Our mobile DEF stations give retail fuel operators a fast, flexible way to add DEF dispensing without the cost and complexity of a permanent installation.
With up to 300 gallons of API-certified DEF capacity, these portable units are ideal for stations looking to:
Expand services quickly — meet customer demand for DEF without long lead times.
Test demand — evaluate DEF sales potential before investing in a permanent system.
Cover seasonal spikes — handle increased traffic during busy travel or freight seasons.
Easy to set up and move, our mobile DEF stations give you the ability to serve today’s diesel market with premium, reliable DEF — and keep drivers choosing your station again and again.
Custom fuel planning that works as hard as you do—let’s get started. Contact us now to begin →
You're in Good Company
Don’t just take our word for it — hear it from the go-getters just like you.
“We know we’re getting an excellent product, we’re happy with the cost that we’re paying—and we get excellent, excellent service.”
CHRIS GOSCHEY
Want to learn more about our retail fuel station solutions?
To speak with a Wolf Pack expert fill out the form or contact us →
